The “Financial Investment” exhibition set offers interactive access to Union Investment's investment banking with the help of hands-on exhibits.
Communicating the complex of themes of investing money in an exhibition in a comprehensible way.
A mobile experience exhibition that uses exhibits and in-depth information layers to make the often disorienting topic personally experienceable and thus easy to learn.
Concept, exhibit design, software
At four hands-on exhibits, visitors discover how a few basic rules can help them invest money profitably and safely. State-of-the-art media solutions provide discreet support for the astonishingly impressive haptic experiences.
The clear information structure and minimal use of text encourage visitors to take the initiative themselves. The exhibits transform the exhibition’s subject matter into objects of illustration and interaction that allow for in-depth levels of study and diverse relationships between the stations. 24 exhibition sets are ready for deployment in the public zones of the Volksbanken and Raiffeisenbanken in Germany and Austria. The exhibition project is accompanied by its own website, as well as a digital version of the exhibition.
