The corporate architecture of Investa‘s brand presence at the Expo Real 2017 in Munich corresponds to the self-image of the real estate company.
Designing and realising the strongly differentiating brand image of a premium real estate company.
A stand architecture that, with its clear design language and high-quality materials, is a metaphor for the company‘s claim to excellence and structural excellence.
Planning, design, realisation
Walnut wood and the colour scheme from the Le Corbusier canon underline a timeless awareness of quality. The high level of detail can also be seen in the minimalist furniture, which creates a showroom atmosphere that is tailored to the target group.
Its centrality not only results in a visual link between the two-storey brand room, but also draws attention to the atriums, which make the 90 square metres of the presentation appear more spacious.